We spent over 5 years building a completely free iOS app, only to start charging for it now. We learned […]
Want Your Email Seen? 16 Spam Filter Rules to Avoid
Most of the time, spam filters work amazingly, saving us from an inundation of scandalous, fraudulent, or other junk emails. […]
Proving Incentivized Tweets Work with the Twitter Streaming API
Word of mouth recommendations are among the most effective ways to get new users. But they can be an elusive […]
The 5-Minute App Store Optimization: Rich Formatted Descriptions Increase Installs by 16%
We had our Geico moment here at Boomerang last week, discovering that 5 minutes could improve Android app install rates […]
Boomerang Integrates With Google Apps
Today, we’re excited to announce a deeper integration of Boomerang with Google Apps. Introducing the Boomerang Contextual Gadget: Because it is […]
Boomerang: Scheduled Downtime Thursday 1/20
Boomerang for Gmail will be down starting at 10pm PST on Thursday 1/20 for maintenance and infrastructure improvements. We estimate […]
5 Sikuli Pitfalls (and how to avoid them!)
Introduction Project Sikuli, a machine-vision research project from MIT, allows users to write scripts that automate UI-driven tasks. This tool, […]
Search SharePoint in 3 Easy Steps
We’ve been seeing an increasing number of corporate customers look into SharePoint. The New York Times has a nice summary […]
Desktop Search: What hasn’t changed
A few posts back, we talked about why search on the desktop works a lot better than it did just […]