Neither snow, nor rain, nor heat, nor gloom of night has stayed the United States Postal Service. But has email? […]
Proving Incentivized Tweets Work with the Twitter Streaming API
Word of mouth recommendations are among the most effective ways to get new users. But they can be an elusive […]
Boomerang for Gmail and Opera, Together At Last
Opera has long pioneered browser features that become industry standard, such as tabbed browsing, pop-up blocking, and private browsing. Similarly, […]
The 5-Minute App Store Optimization: Rich Formatted Descriptions Increase Installs by 16%
We had our Geico moment here at Boomerang last week, discovering that 5 minutes could improve Android app install rates […]
Boomerang for Outlook Gets Read Receipts, Ribbon Integration, and More!
April showers bring May …updates! We just added new features to Boomerang for Outlook that include read receipts, click tracking, […]
Hillary vs. Jeb: In Their Own Words (and Inboxes)
The 2016 presidential race has given us Trump, Bernie, and most excitingly (if you’re an email geek) a plethora of […]