If you look around the Boomerang office, you might see any of Chrome, Firefox, Safari, Opera, or Edge on our screens. Like fine wines or cheeses, people have strong, personal preferences for certain web browsers. Google-philes love the ease of Chrome syncing with their accounts, open-source and privacy enthusiasts back Firefox, and Opera users are quick to point out that they had tabbed browsing first. Windows users take pride in...
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Every email has to start somehow. But (unless your name is Fetty Wap) you can only choose one salutation, whether it’s “Hey,” “What’s up,” “Hello,” or something else. So what’s the best way to start an email? We know that thankful email closings yield higher response rates, so let’s see if there are likewise any openings that tend to get more replies. We used the same...
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Most of the time, spam filters work amazingly, saving us from an inundation of scandalous, fraudulent, or other junk emails. But sometimes they fail, diverting legitimate emails you need to your spam folder. Spam filters can mistakenly flag emails that aren’t spam at all – sometimes, even important ones. False positives are more likely when you write someone for the first time, or send a message to someone on a different domain...
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Now and then, I get an email with a subject line in all capital letters, often “URGENT” or otherwise imploring me to read the message or take an action. I always wonder why people pen such subjects, as many email etiquette articles warn that writing in all caps can come across as yelling. But, netiquette aside, people do it anyway. Might using all caps in a subject line be effective (even if rude?) Boomerang previously looked at how...
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A few months back, we announced a new and improved version of Inbox Pause, our extension that helps users manage their inbox and email more purrductively. We got a lot of great feedback, but for a few people who misheard our announcement, Inbox Pause was barking up the wrong tree. It’s not that Inbox Pause had any shortcomings, it’s just that a few of our users were hoping the plugin would fulfill a different pawpose. We wanted to...
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