Our inboxes are to-do lists dictated by other people: Ping! “Schedule me!” Ping! “Respond to my question!” Ping! Ping! PING! “Make a choice about these twenty things in the next two minutes!!!” Every time you email your contacts, you do the same by adding another task to their lists. Out of consideration for their sanity (and karma points), email etiquette means putting effort into composing messages that are easy to process and...
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Chris Hicken, COO at UserTesting.com and Co-Founder and CEO at LottoJar, shares tricks of the customer support trade and how he uses Boomerang to provide the best communication possible What’s UserTesting.com? Let me give you the quick one-liner: Analytics tells you what your visitors are doing on your webiste, UserTesting.com tells you why they left without buying. If you’re responsible for the conversion rate or customer experience...
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Rick Lewis, Principal Software Engineer at ASTL Systems, talks NASA-sponsored computer labs, the dot com boom, and how Boomerang has evolved email. “I got interested in electronics when I was probably eleven or twelve years old. We were living in Sacramento and there was a guy across the street with a Corvette who would blare his music whenever he’d wash his car. There was a construction project nearby, so I went and found about a...
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