Posts by alex


Boomerang Comes to the iPhone!

Boomerang Comes to the iPhone!


Posted By on Nov 8, 2017

Hello! We wanted to let you know about three exciting new products that we’ve just launched: First, a work-focused AI voice assistant that actually helps you get stuff done. It can summarize and extract tasks from your important emails and reschedule meetings. It can find the exact message you need from eight months ago, delete all the marketing email you got yesterday, and even help you find and set aside exactly the amount of...

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Imagine you saw an ad for “one weird email trick” that could help you feel less stressed and get more done, while still responding to messages just as quickly. You’d probably think it was a scam. But new research shows there is in fact one weird email trick that has all these benefits, and the idea is startlingly simple. Just turn off email notifications, check email three or four times a day, and don’t look at...

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   Millions of people use Boomerang to schedule emails for the best time to get a response. Eager to learn more about what influences email response rates, we rang in 2016 with our first dive into the world of Big Data. We analyzed millions of emails and discovered common characteristics of messages that got responses. We excitedly shared our findings in a year-in-review email to users, and in a blog post on data-backed tips for...

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Boomerang for Microsoft Outlook Now Available to All Users! As we mentioned back in May, over the past year, we’ve been working hard to bring a great Boomerang experience to Microsoft Outlook. We’re thrilled to announce that the code is written, the servers are running, and Boomerang for Outlook is now available to all Microsoft Office 365 and Outlook.com users! This has been an incredible journey for us. Collaborating with Microsoft...

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Over the past year, our customers asked Boomerang to remind them if they didn’t get a response to over 40 million emails. Writing emails that get responses is an incredibly valuable skill – and what makes an email likely to get a response is hard to determine.

There’s a lot of advice about how to write a good email on the web, from general writing advice to full sets of pre-written email templates. But almost none of that advice shows the data behind it (usually because there isn’t any), and a lot of it is contradictory.

So when we set out to send out a year-in-review email (yes, this was supposed to go out early in January, but we hit the lunar new year instead – happy Year of the Monkey!) to Boomerang users, we decided to make that email different from a typical startup year-in-review email. Instead of focusing how much we’ve grown* or showing off our swanky new logo**, we decided to figure out what factors really matter when you want to get a response to your messages and send that instead.

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